Geek Couture – Marvel’s New Men’s Fashion Line


As geekdom and fashion circle ever closer to where lines begin to blur (such as Rodarte’s famed Star Wars runway collection), now comes geek giant, Marvel, crossing over to fashion with their announcement today of new men’s fashion line. In collaboration with Five Four, this line is being launched as an alternative to the (albeit beloved) geek t-shirt and jeans. Here, geek print meets with fashion-forward clothing (on some aptly cast male models)

Looking fashionable isn’t just for the lady nerds. Men, you too can have stealth geek chic.

The line launches on April 1st with outerwear, dress shirts, graphic tees, and accessories. For those of you familiar with LootCrate or Nerdblock (the mystery subscription boxes), this clothing line will be coming from Five Four as a monthly $60 box containing $120 worth of clothes, styled to your own specifications.FiveFourMarvel001-1-600x727

I cannot even begin to describe how much this excites me. I’ve often felt on the outskirts of these two worlds – too geeky for the fashion world or too styled for the geek world. But after watching trends of geekdom on the rise to mainstream and the eyes of the fashion world turning towards celebrating the things we love, like superheroes and catwomen, I knew they were going to come head-to-head at some point and make a beautiful blend. It’s happening! (Technically one can argue that it’s been happening, but that enters the realm of subjective opinion, which is neither here nor there). Regardless of the personal opinion, I’ll stick with my original exclamation of how exciting this is! Besides, who doesn’t love a well dressed (geek) guy?

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